People, consumers and customers like the businesses serving their needs are in digital revolution. Digitalization is changing businesses by changing customer behavior. Technology enables real-time connectivity between people, customers, products, services and businesses, and makes them information intensive. Digital technologies are customer oriented technologies instead of being process and transaction focused as they used to be. Digital technology builds a new layer to concentrate on relationships and information. This is the thing in digitalization. New businesses are born to new and existing areas, current business models collapse and the new, emerging ones are at least ten times more productive. Totally new innovations, products and services appear from thin air. The competitive advantages and their sources differ completely from the current ones.
The successful and prospering survivors of this revolution master the continuous change of competitive structure, develop their business models constantly and excel in being more effective from week to week and month to month. While the time span for planning and managing the operations just keeps shortening. Even the hierarchies are trembling down and more and more business decision are made by independent teams. Teams which hold customers in the center of their thinking and acting.
The fundamental question is: who and how is guiding the company to grow and develop to the right direction?
This is the environment where Mint Consulting operates. The essence of our thinking and acting is a successful digital business. The operational model of such company is described below:
We support our customers in change. Corporate planning is the starting point for change, and to our services and expertise. By supporting the execution of plans we want to secure the success. Our services include development of customer interaction, digital marketing and sales. Not to forget development of products and services. Knowledge intensive management, where you manage and make decisions by combining analyzed data and decision makers individual experience, is our special area of expertise. Practical knowledge of business economics and understanding of organizational structure as a tool to drive change helps us in building effective and productive solutions to our customers.
Mint Consulting – supporting change!